How to retain your best people in a candidate driven market
Surprisingly, the last 2 years has had a positive effect on the job market, with higher numbers of job vacancies than ever before. Meaning that job applicants can afford to be choosier about which Company they decide to join. It also means that currently dissatisfied employees within your business have more options that enables them to jump ship.
The success of your business lies largely on the motivation, performance and capabilities of the people you have working for you.
So what does that mean for your business if you can’t recruit and you can’t retain? How confident are you in your business reputation to the outside world and to the top talent that you want to attract?
This is the challenge in many industries at the moment, particularly in the Care and Education Sector and it isn’t an easy one to solve.
If you haven’t thought about it before, 2022 may be the year to examine how you are perceived externally by prospective employees in the job market and consider reviewing your Employer Brand.
So where do you start if you haven’t considered this before?
I have just written an Essential Guide to Employer Branding that provides information on how to create an effective employer brand, enabling you to stand out amongst your competitors.